Hobby
Free
After your trial, stay free on Hobby.
- WhatsApp AI (1 account · 50 msgs/mo)
- Core analytics (7 day history)
- Knowledge base (URL + docs)
- Week-view appointments
- Email support
Prices are listed in USD by default and may change over time based on currency market rates.
After your trial, stay free on Hobby.
Full Social Media Power + Website + Leads inbox
100 AI call minutes
300 AI call minutes
| Features | Hobby | Starter | Growth | Business | Custom |
|---|---|---|---|---|---|
| Channels | |||||
| Inbound/Outbound Phone | — | — | |||
| Phone numbers | — | — | 1 | 3 | Up to 10 |
| WhatsApp (connect by QR code) | |||||
| WhatsApp multi-account | 1 | 1 | 4 | 8 | 8 |
| WhatsApp msgs / month (pooled) | 50 | 1000 | 2500 | 6000 | Up to 20,000 |
| Instagram DM | — | ||||
| Instagram msgs / month | — | 500 | 1000 | 2500 | Up to 10,000 |
| Instagram comments | — | ||||
| TikTok Comments | — | ||||
| TikTok msgs / month | — | 500 | 1000 | 2500 | Up to 8,000 |
| TikTok comments | — | ||||
| Messenger | — | ||||
| Messenger msgs / month | — | 500 | 1000 | 2500 | Up to 10,000 |
| Messenger comments | — | ||||
| Telegram | — | ||||
| Telegram msgs / month | — | 500 | 1000 | 2500 | Up to 10,000 |
| Telegram groups | — | ||||
| Website chatbot | — | ||||
| Website msgs / month | — | 500 | 1500 | 5000 | Up to 10,000 |
| — | |||||
| Email msgs / month | — | 500 | 1500 | 5000 | Up to 10,000 |
| AI Intelligence | |||||
| AI call minutes / month | — | — | 100 | 300 | Up to 2,000 |
| Audio notes / day (website chatbot) | 2 | 5 | 15 | 30 | Unlimited |
| Analytics depth | Core, 7 days | Operations, 30 days | Full, 90 days | Deep + recordings, 365 days | Deep + recordings, 365 days |
| Language Support (English/Arabic/Turkish) | |||||
| Gulf Arabic & Local Dialects | — | — | |||
| Product | |||||
| Team member seats | 1 | 1 | 2 | 3 | 1 |
| Google Calendar sync (bookings and busy times) | — | ||||
| Google Reviews | — | — | Coming soon | Coming soon | Coming soon |
| Knowledge Base (URL + docs) | |||||
| Lead follow-up reminders | — | — | |||
| Leads | — | ||||
| Appointments | Week view | Full | Full | Full | Full |
| Support | |||||
| Support | Email (48h) | Priority email (4h) | Priority email (4h) | Priority email (4h) | |
Yes, upgrade or downgrade anytime. Upgrades take effect immediately (prorated); downgrades apply at the next billing cycle.
Annual billing saves up to 24% compared to monthly, depending on the plan.
Yes, new organizations receive a 14-day trial with no credit card required and no automatic conversion to a paid plan. When the trial ends, you can continue free on Hobby or subscribe to a paid plan.
Yes, Hobby is free forever. It includes WhatsApp AI (1 account), 50 AI messages per month, week-view appointments, core analytics with 7 days of history, and knowledge base. Start free on Hobby
Each plan includes per-channel monthly conversation quotas (WhatsApp, Instagram, Messenger, Telegram, and website). The website chatbot also has a daily limit on voice notes. We alert you before you hit a limit so you can upgrade in time.
Voice and phone numbers are available on Growth and Business plans. You can forward your existing business line to Hala AI or provision new local numbers.
Google Calendar sync is available on Starter and higher: Hala adds its bookings to your calendar and avoids your busy times. Those plans also include Automations, which can send data to your own systems with a webhook step.
Custom plans include dedicated onboarding support. All customers can reach our team via email.
New subscribers can request a full refund within 7 days of first purchase if usage stays under 20 voice minutes and 200 AI messages. Refund policy
Built for clinics, salons, restaurants, hotels, real estate, law firms, e-commerce, education, auto service, insurance, and other service businesses across MENA and Turkey.
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